Meet the Men Behind the Movement
This space is dedicated to the real ones — the men of the Shugah Tribe.
Each face you see here carries a story. Each style, a lived truth.
From fathers to founders, craftsmen to creators — these are the lives that define what Shugah Daddy stands for.

Click here to Join the Tribe.         Click here to Join the Tribe.

Abhishek Bisen

Running marathons, Managing portfolios, Chef at heart

A seasoned fund manager with a calm edge.
By weekday, he builds portfolios. By weekend, he’s grounded in the soil at his farmhouse.
He loved exploring the world with curiosity, yet stays rooted — and it shows in his style: clean, organic, effortless, and quietly confident.


Abhishek wears a life that’s measured, not performed. True Shugah Daddy style

Shop his looks (Click)

Ajay Lalwani

Country Head, Always dialed in, never off-track

Over 20 years of building brands and redefining what’s possible.

He leads with discipline, lives with intention, and dresses with purpose. From the boardroom to the weight room, Ajay doesnt chase trends - he embodies presence.

Now, he brings that same edge, elegance, and ethos to fashion.

For those who live with substance - and finish in style.

Shop his looks (Click)

Dharmesh Patel

Designing spaces, Shaping future. An avid road traveller

He’s designed over 20 million sq. ft. of retail — but his true signature shows up in the way he moves, creates, and lives.
A leader in space design, a mentor at work, and a man of fine rhythm — whether on the dance floor, on a long run, or as the chef in his own kitchen.

Travel fuels him. Style follows him.
A true ShugahDaddy — composed, cultured, and always in his element.

Shop his looks (Click)

Alessandro Giuliani

Managing. Mentoring. Disrupting

He’s built businesses across 5 countries, speaks 5 languages, and moves through cultures with ease.
From luxury in Europe to education in India, he’s led teams, scaled brands, and disrupted norms with instinct and intent.
A master of people, a seeker of challenge, and an extreme sports buff who resets through adrenaline.
A true ShugahDaddy — global, grounded, and built for bold moves.

Shop his looks (Click)

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